Source: James Allen, 4-H agriculture extension specialist 

The State 4-H Communication Contest is just on the horizon. This contest brings youth from across the state to a one-day culminating event. Youth who have competed and won at their area level earn the opportunity to participate. There are several categories for youth to enter as they begin this process at the county level such as speech, demonstration or mock job interview contests.  

From there, they will be placed in a category based on age or a core subject area. Core areas include Agriculture, Communication and Expressive Arts, Family and Consumer Sciences, Health, Leadership, Natural Resources and Science, and Engineering and technology. Youth are scored based on certain criteria during this contest and, depending on the score, can advance from the county to area contests and then to the state level. At the end of the contest, the top-scoring youth will be named the champion for that category.   

To perform their best, young orators must be equipped with specific skills to ensure their success. These contests are not just about speaking well; they are about captivating an audience, conveying a message effectively and showcasing confidence and clarity. 

1. Understanding the Audience: 

Youth must understand their audience. Different audiences have varied interests, levels of understanding and expectations. Speakers should learn to tailor their speech to resonate with their listeners, whether it's a panel of judges or a crowd of their peers. 

2. Research and Content Development: 

A well-informed speech is the backbone of effective communication. Presenters should thoroughly research their topic and provide their findings in an organized, engaging manner. This involves critical thinking and the ability to discern credible sources. 

3. Structuring the Speech: 

A clear structure is crucial. Beginning with an engaging introduction, transitioning into a well-organized body, and ending with a memorable conclusion helps retain the audience's attention. Young speakers should learn the art of crafting each part effectively. 

4. Mastering Public Speaking Techniques: 

Public speaking is an art that includes mastering body language, vocal variety and eye contact. Coaches should emphasize the importance of gestures, facial expressions and movement to add dynamism to the speech. 

5. Overcoming Stage Fright: 

Building confidence is essential. This includes strategies to overcome nervousness, such as deep breathing exercises, practice and positive visualization. 

6. Rehearsal and Feedback: 

Regular practice and constructive feedback are invaluable. Speakers should rehearse their presentation multiple times and seek feedback to refine their delivery. 

7. Embracing Originality and Authenticity: 

Encouraging young speakers to be themselves and express their unique perspectives adds authenticity to their speech, making it more relatable and impactful. 

Preparing young speakers for communication contests involves a holistic approach beyond mere verbal proficiency. It’s about instilling confidence, teaching the nuances of effective communication, and encouraging a personal touch that resonates with the audience. With these skills, young orators are not just prepared for contests; they are equipped for life-long effective communication. 

For more information on speech contests, contact the (COUNTY NAME) office of the University of Kentucky Cooperative Extension Service.   

Educational programs of the Cooperative Extension Service serve all people regardless of economic or social status and will not discriminate on the basis of race, color, ethnic origin, national origin, creed, religion, political belief, sex, sexual orientation, gender identity, gender expressions, pregnancy, marital status, genetic information, age, veteran status, or physical or mental disability.  

The University of Kentucky Martin-Gatton College of Agriculture, Food and Environment news and communications team provides monthly Extension Exclusives in the categories of Horticulture, Agriculture and Natural Resources, 4-H and Family & Consumer Sciences. To see more exclusives, visit https://exclusives.ca.uky.edu. 

---

4-H